Product Data Management Series – Session 2: Mastery and Enrichment

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In the second session of our Product Data Management series we discuss Mastery & Enrichment, and how to create a robust framework for governing and organising your product master data.

Beth Parker, Business Consultant at Start With Data and PIM expert, shares her views on how consumer retailers and industrial distributors alike can add to the volume of product data, and enhance its value for the best possible customer experience, trustworthy business analytics, and insight.

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Due to the time savings we've seen with Winshuttle, I haven't needed to add head count even as the company continues to expand.

Joseph Wieczorek
Director, Master Data Organization

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