HDA Truck Pride – Key Insights, Tips, and Lessons Learned for PIM & DAM Implementations

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John Lurz has been with HDA Truck Pride for a little over 2 years. He serves as Vice President of Technology and is responsible for establishing and implementing technology initiatives to enable their members to operate more profitably in a constantly changing and demanding marketplace.
Prior to HDA Truck Pride, John worked at General Electric and Ford Motor Company in various IT roles where he managed key initiatives to improve the performance, productivity and operations at these organizations.

As a Vice President and GM, Rusty DiNicola leads the Pivotree Enterworks practice. Having deployed solutions as an employee, a systems integrator, and as a software provider, Rusty brings a 360 degree view to the solution implementation process. He has been building teams that provide innovative software solutions through the integration of business processes and technology for over two decades, and refers to this fusion of disciplines as “Process Based Implementations”. Prior to joining Pivotree, Rusty held a variety of roles including Management Consultant and leadership of Software Development, Professional Services and Support for EDS, PwC, Quorum Software and Enterworks. During his time at Enterworks, leading the Professional Services team, Gardner recognized Enterworks for having the highest scores in customer success among all MDM providers. Pivotree is a digital transformation organization with over 20 joint Enterworks customers.

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