EnterWorks Named in Gartner’s 2020 Magic Quadrant for Master Data Management Solutions

Evaluation Based on Completeness of Vision and Ability to Execute

Sterling, VA, February 17, 2020 – EnterWorks, a leading Master Data Management (MDM) and Product Information Management (PIM) solution, has been named in Gartner’s 2020 Magic Quadrant for Master Data Management Solutions.

The EnterWorks platform is an advanced evolution of MDM known as Multi-Domain Experience Management (MxM) comprising converged MDM, PIM, and DAM foundation serving a broad variety of product-centered industries that is now expanding into healthcare, services, high tech, automotive and media. The EnterWorks MxM offering enables companies to individualize their product offerings in the context of their customer’s market, location, and competitor environment. EnterWorks continues to accelerate its product roadmap, advancing the core platform and scale towards a vision of converging multi-domain MDM with advanced technologies such as augmented reality and artificial intelligence.

According to Gartner, “The MDM market is showing a significant move from high cost and complexity to license flexibility and implementation agility. Data and analytics leaders can use this Magic Quadrant to help them navigate through a wide choice of enterprise MDM solutions.”

Gartner, Inc. is the world’s leading research and advisory company. The Gartner January 2020 Magic Quadrant for Master Data Management Solutions can be accessed here.

Gartner, “Magic Quadrant for Master Data Management Solutions,” Simon Walker, Alan Dayley, Sally Parker, Malcolm Hawker, 13 January 2020.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About EnterWorks®, a Winshuttle Company
The EnterWorks Multi-Domain Master Experience Management (MxM) solution enables companies to acquire, master, manage, govern, and transform multi-domain experiences across their value chain into a competitive advantage for organizations of all sizes – from SMBs to global enterprises. Solutions offered include: Master Data Management, Product Information Management, Digital Asset Management, Golden Record Management, Data Stewardship, MDM Workflow & Business Process Enablement, Data Governance, Data Synchronization, Syndication & Integration, Print Automation, and Self-Service Portals.

EnterWorks is highly ranked by various research analysts and used by industry leaders such as: Ariens, Big Rock Sports, CPO Commerce, Creative Converting, Darigold, Fender Musical Instruments, Guthy-Renker, Hearth & Home Technologies, HON Furniture, Johnstone Supply, Mary Kay, Mercer, Orgill, Publishers Clearing House, Restoration Hardware, Strategic Market Alliance, HP Hood, and W.B. Mason. EnterWorks is a Line of Business in the data management company, Winshuttle, which is funded by the well-established Silicon Valley private equity firm, Symphony Technology Group. Learn more about EnterWorks at enterworks.com.


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