Winshuttle’s SmartTemplate Pro Streamlines Data Creation and Management for EnterWorks Users

New Microsoft Excel-Based Functionality Provides a Business-Friendly Way to Speed up Master Data Management

Bothell, WA – March 22, 2021 – Winshuttle, the provider of EnterWorks, an industry-leading Master Data Management (MDM) and Product Information Management (PIM) platform, today introduced SmartTemplate Pro (STP), enabling business data stewards and third-parties like suppliers to create or update large data sets in the EnterWorks platform directly using Microsoft Excel. Building on EnterWorks’ SmartTemplate functionality, STP accelerates the data management process while maintaining organizations’ data quality standards.

“M&A activity, product renames, price changes, recategorization, and status changes – these are all common triggers for mass data maintenance events. Combined with organizations’ everyday need to create new data sets, it’s easy to see how data management can be a massive task at any given time,” said Kristian Kalsing, Vice President of Product & Solutions at Winshuttle. “SmartTemplate Pro takes the hassle out of this process, freeing up time for data stewards and other personnel to work on higher-value tasks, reducing downstream errors and risk, and improving employee morale overall.”

The new Excel-based tool respects data access permissions set within the EnterWorks MDM platform and provides companies with a full audit trail for data added or modified within the EnterWorks platform using STP.

To learn more about STP, please contact Winshuttle at

About Winshuttle

Over 2,400 enterprises across the globe trust Winshuttle’s automation, product information management (PIM), and multi-domain master data management (MDM) software to drive business results at scale, become more agile and transform digital into a competitive advantage.

Winshuttle EnterWorks is an industry leading multi-domain MDM & PIM platform that powers leading brands such as Fender, GSK, Thomson Reuters, Mary Kay, IDEA, US Foods, Ecolab, Carhartt, Rich Products, and many more. Highly ranked by industry analysts, the EnterWorks platform enables enterprise organizations to get trusted data and content to the systems and channels that power their business—at the speed the market demands—and all from a single platform. Learn more at

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